Actor Dhanush criticizes Ai-ALDERED, an end to release of the successful movie Raanjhanaa | Ents & Arts News
Indian actor Dhanush says he left “completely annoyed” by release one of his successful films with an alternative end with the help of artificial intelligence – but the production company behind it refused to criticize this step.
Romantic drama in Indian language, Rangjana, which is called Ambacabethi in its title in Tamil, occupied the headlines for re -launch 12 years after hitting cinemas in 2013.
Eros Media World says that the new version, which sees the original end of the film, has turned into a happier one, is “legal and creative, not an alternative”, and that change and use of artificial intelligence have made clear to viewers.
The company says the alternative end “was designed under the supervision of a human creative team using artificial intelligence only as an aid – not as an independent content generator.”
In a statement sent to Sky News, the group’s CEO of Radib Duvidi said the studio wanted to present “new dimensions to the masses” and never intended to “undermine the original essence” of the film.
However, the release of the AI-Ai-Systed has already received criticism from the movie director Aanand L Rai, and now its star Dhanush has issued a statement to say that “the peak of Ai-Taleed” has left it “completely annoyed.”
Danosh said in a letter posted on X.
Danoush said that the use of artificial intelligence to change films or other content “is a deep concern for both art and artists” that “threaten the safety of stories and the legacy of cinema.”
He added: “I hope a loyal will be developed with more stringent regulations to prevent such practices in the future.”
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Eros said that the “wonderful” performance “in the role of Kondan brought the character to life” in an unforgettable way. “However, the studio said that the actor’s team was aware of the plans before re -publication and that they received” any official objection. “
“Although we acknowledge different views on the use of artificial intelligence and respect for the use of artificial intelligence, our goal is to explore how technology can complete stories and present new dimensions to the masses – never undermine the essence of the original movie,” said Mr. Duvidi. “Raanjhanaa and the original Ambikapathy are still popular and widely available, and IP is completely preserved.”
He added: “Also, the narration of stories, as well as music – with the responsible use of artificial intelligence, is also evolved, until the most famous concerts of soundtracks are respected as resonance with the resonance with new generations while preserving its original spirit.
“We strongly respect the creative society and remain committed to cooperation in ways that ensure mutual respect, innovation and progress of cinematic arts. As one of the most film studios in India, Iros is still committed to celebrating Indian cinema, talent, and embracing technology responsibly.”
Dhanush’s comments come after Rai’s published data, which she described release as a “betrayal” of the origin that was “wearing innovation”.
He said: “This was not just a movie for us. It was not just a movie by humans, human faults, and human feeling. What is generalized now is not honor. It is a reckless thing that collects the work of its intention, its context, and its spirit.”
In response to the manager’s criticism, Mr. Duvidi stressed that the release is “a respected creative re-interpretation-clearly and separate from the original version” and said that these practices are “common in global cinema, and reflects our long commitment to innovation, audience participation and cultural preservation.”
He also highlighted a continuous legal conflict between Eros and Color Yellow Productions, where the studio participated in the founding of Rai.
Re -release comes as artificial intelligence continues to worry between some creative industries. In June, US video game representatives have ended Nearly a year of industrial work on the use of artificial intelligence by Game Studios – an issue that was also part of the concerns raised by Hollywood book and its representatives in 2023.
Earlier this year, the BRUTALIST movie, which was nominated for the Academy Award for the headlines The use of technology to “improve” Hungarian dialects.
It has also been used in aging stars such as Harrison Ford for the latest Indiana Jones and Tom Hanks in the form of 2024 here – and to help in that The creation of the “last Beatles record” includes the singingIt was released in 2023.
“There is a good side of technology, but also” a frightening side, “said Sir Paul McCartney.
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